Social Media Mentors

Social Media and Mobile Marketing News For Small Businesses.

Tuesday, March 31, 2015

How to Start a Pinterest Board That Succeeds

Are your prospects on Pinterest? Do you want to start a Pinterest Board? When starting on Pinterest, you’ll want to fill new boards with quality starter pins. Once you’ve launched your new boards, it’s important to pin more content to them daily. In this article you’ll find out how to develop Pinterest boards for your […]


This post How to Start a Pinterest Board That Succeeds first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1DkhGeD http://bit.ly/1a9ovkk

8 Ways to Use Social Listening for Your Business

Do you monitor what people are saying about you online? Are you using this information to enhance your business? The insights you gather about your customers, prospects, products and competitors with social listening can be valuable. In this article you’ll discover eight ways to use social listening for your business. Why Social Listening? Social listening […]


This post 8 Ways to Use Social Listening for Your Business first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1C0EUkd http://bit.ly/1a9ovkk

Monday, March 30, 2015

How to Improve Your Email Marketing With Social Media

Want to know how to grow your email list? Are you using social media to support your email list growth? If you’re thinking of marketing tactics such as email and social media as two separate entities, you’re missing out on a lot of benefits. In this article you’ll discover tips for using social media to […]


This post How to Improve Your Email Marketing With Social Media first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1DcJjWT http://bit.ly/1a9ovkk

How to Use Facebook Groups for Business

Are you looking for new ways to connect with Facebook fans? Have you considered starting a Facebook group? You may already use Facebook groups for networking, but you can also create your own Facebook groups to grow your business and nurture customer relationships. In this article you’ll discover three ways to use Facebook groups for […]


This post How to Use Facebook Groups for Business first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1aa4uOg http://bit.ly/1a9ovkk

Sunday, March 29, 2015

Launching Products: Lessons From Mistakes and Pushing Boundaries

Thinking of launching a product, service or even a company? Want ideas of what to do and what not to do? In this special episode, we’re going to talk about how to push the boundaries when you launch. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social […]


This post Launching Products: Lessons From Mistakes and Pushing Boundaries first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1I8YpvZ http://bit.ly/1a9ovkk

Saturday, March 28, 2015

Embeddable Facebook Videos: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Announces the Embedded Video Player: “With the Embedded Video Player you can easily add Facebook Videos to […]


This post Embeddable Facebook Videos: This Week in Social Media first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1HafyoS http://bit.ly/1a9ovkk

Friday, March 27, 2015

Split Testing: How to Improve Your Site Conversions

Do you split test the opt-ins on your website? Want to get better results? To learn how to create effective split tests, I interview conversion expert Joanna Wiebe. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business […]


This post Split Testing: How to Improve Your Site Conversions first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1ICDX7u http://bit.ly/1a9ovkk

Thursday, March 26, 2015

How to Use Visual Content to Drive More Traffic

Do you create images? Do they inspire your readers to take action? When used strategically images, slide decks and infographics can drive traffic to your business. They also offer the opportunity to provide further value through your content. In this article I’ll share three creative examples from businesses that used visual content to drive traffic […]


This post How to Use Visual Content to Drive More Traffic first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/18ZGEUn http://bit.ly/1a9ovkk

Wednesday, March 25, 2015

26 Blogging Tools to Simplify Your Life: An A-Z List

Do you have a company blog? Are you looking for ways to improve it? Everything counts in blogging. In this article I’ll share some must-have tools for your business blog to help you do all of that and more. #1: Accentuate Social Follower Counts Arqam is a different kind of social toolbar. It doesn’t share […]


This post 26 Blogging Tools to Simplify Your Life: An A-Z List first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1HDBgF8 http://bit.ly/1a9ovkk

Tuesday, March 24, 2015

Social Sharing Habits: New Research Reveals What People Like to Share

Are you curious about which type of social content gets the most shares? Are social shares part of how you measure social marketing return on investment (ROI)? Do you wonder which social channels’ users share most frequently? In this article you’ll discover the most recent findings about what types of content get shared most, which […]


This post Social Sharing Habits: New Research Reveals What People Like to Share first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1CldquC http://bit.ly/1a9ovkk

6 Social Media Monitoring Tools to Track Your Brand

Do you monitor online conversations? Are you looking for new tools to track your mentions? Whether you want to observe quietly, learn about your customers and what they’re looking for, respond to critics or simply engage in conversation, you need to know what people are saying. In this article I’ll share six tools to use […]


This post 6 Social Media Monitoring Tools to Track Your Brand first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1EDZn0k http://bit.ly/1a9ovkk

Monday, March 23, 2015

How to Implement a Loyalty Program Using Social Media

Do you want to build stronger relationships with your social media followers? Have you considered launching a loyalty program? A loyalty program is an excellent way to gain audience insights while rewarding your most engaged fans. In this article I’ll explain how to run effective loyalty programs with social media. Loyalty Program Basics Loyalty programs […]


This post How to Implement a Loyalty Program Using Social Media first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1G3Qstt http://bit.ly/1a9ovkk

How to Use Facebook Organic Post Targeting

Wish your Facebook page had better engagement? Do want a way to get more post interaction without advertising? Using the Facebook Targeting for organic posts puts your updates in front of the people who are more likely to share, like or comment on them. In this article I’ll compare the results of using the Facebook […]


This post How to Use Facebook Organic Post Targeting first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1B7GzVS http://bit.ly/1a9ovkk

Saturday, March 21, 2015

YouTube Cards: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? YouTube Introduces Cards: “They can inform your viewers about other videos, merchandise, playlists, websites and more. They look […]


This post YouTube Cards: This Week in Social Media first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1AUGGEd http://bit.ly/1a9ovkk

Friday, March 20, 2015

Content for Leads: How to Create Content That Spreads and Fills the Funnel

Do you create content? Are you looking to generate more leads? To learn how to get the most from your content, I interview Jason Miller. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what […]


This post Content for Leads: How to Create Content That Spreads and Fills the Funnel first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1Fctd10 http://bit.ly/1a9ovkk

Thursday, March 19, 2015

How to Reward Your Fans with Facebook Offers

Are you rewarding your top Facebook fans? Have you examined Facebook Offers? Facebook Offers are a simple way to reward your loyal fans and customers, as well as increase awareness and sales. In this article I’ll share how to create Facebook Offers your fans and customers really want. #1: Ask Fans What They Value Before […]


This post How to Reward Your Fans with Facebook Offers first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1Gt6f2X http://bit.ly/1a9ovkk

Wednesday, March 18, 2015

How to Craft Headlines That Draw People to Your Content

Do your headlines capture the attention of the right people? Need some good ideas to enhance your headlines? A great headline gets your audience to stop, read and share your content. In this article you’ll discover four ways to craft stronger headlines to engage your readers. Why Headlines Are Critical Every marketer is looking for […]


This post How to Craft Headlines That Draw People to Your Content first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1FzDKCs http://bit.ly/1a9ovkk

Tuesday, March 17, 2015

7 Ways to Attract More Attention on Pinterest

Are your pins getting enough exposure? Do you want a stronger Pinterest presence? Pinterest is known for its organic marketing. Using the right tactics makes it easier to increase your visibility. In this article you’ll discover seven ways to gain attention and engagement for your brand on Pinterest. #1: Experiment With Promoted Pins Pinterest states […]


This post 7 Ways to Attract More Attention on Pinterest first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/18BioaM http://bit.ly/1a9ovkk

How to Stream Live Google Hangouts on Air to YouTube

Are you using Google Hangouts on Air? Do you want to know how to set up for live YouTube streaming? Google Hangouts on Air and YouTube offer the benefit of recording your event while showing it in multiple places at the same time. In this article you’ll discover how to stream your next Google Hangout […]


This post How to Stream Live Google Hangouts on Air to YouTube first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/19uNbqV http://bit.ly/1a9ovkk

Monday, March 16, 2015

5 New Facebook Features and How Marketers Should Use Them

Are you taking advantage of the most recent Facebook features? Want to know how to improve your Facebook marketing? Staying on top of the latest Facebook updates will help your business get better results. Here are five ways to incorporate recently revealed Facebook features into your marketing. #1: Craft Multi-Product Ads Traditional Facebook ads include […]


This post 5 New Facebook Features and How Marketers Should Use Them first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1EpwcjU http://bit.ly/1a9ovkk

4 Ways to Research Your Competition With Social Media

Are you wondering how your competitors are using social media? Have you explored what works for other businesses? If you analyze the social media efforts of other businesses you’ll find insights to improve your own social media marketing. In this article you’ll discover four ways to research what your competitors are doing on Facebook, Twitter […]


This post 4 Ways to Research Your Competition With Social Media first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1GU8gZp http://bit.ly/1a9ovkk

Saturday, March 14, 2015

Facebook Topic Data: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Introduces Topic Data: “Topic data shows marketers what audiences are saying on Facebook about events, brands, subjects […]


This post Facebook Topic Data: This Week in Social Media first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1wHsX7a http://bit.ly/1a9ovkk

Friday, March 13, 2015

Video Blogging: How to Become a Video Personality

Do you post videos? Want to make them better? To learn how to create great videos, I interview video blogger Amy Schmittauer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social […]


This post Video Blogging: How to Become a Video Personality first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1F7zRUH http://bit.ly/1a9ovkk

Thursday, March 12, 2015

Four Steps to Simplify Your Daily Social Media Activities

Do you engage with your audience on multiple social platforms? Do you want to work more efficiently? Focusing your efforts on the social channels and engagement signals that are most beneficial to your business can save you time. In this article you’ll discover how to create a social media to-do list in four steps. #1: […]



http://bit.ly/1FQQjY5 http://bit.ly/1a9ovkk

Wednesday, March 11, 2015

How to Discover Analytics With the Google+ Dashboard

Do you know how your Google+ business page is performing? Are you using Google+ My Business analytics? The Google+ Dashboard has greatly improved the analytics it offers for its platform. In this article you’ll discover the Google+ Dashboard and the analytics included in each option. Google+ My Business Dashboard In the early days of Google+, […]


This post How to Discover Analytics With the Google+ Dashboard first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1HAwKnY http://bit.ly/1a9ovkk

Monday, March 9, 2015

7 Visual Ideas That Will Increase Your Social Engagement

Do you create visual content for social media? Want to know which types of images get more interaction? The most engaging posts on social media are the ones that include images. Certain types of images receive more shares than others. In this article I’ll share the seven types of images that get the most engagement. […]


This post 7 Visual Ideas That Will Increase Your Social Engagement first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/18ud8oZ http://bit.ly/1a9ovkk

Thursday, March 5, 2015

5 Pinterest Image Styles That People Love to Share

Are you looking to improve your Pinterest engagement? Want to know what types of pins get attention? Viewing what works for others on Pinterest is an excellent way to get inspired for your own pins. In this article I’ll share five types of images the Pinterest community loves and explain what makes them so popular. […]


This post 5 Pinterest Image Styles That People Love to Share first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1G0TLiA http://bit.ly/1a9ovkk

Tuesday, March 3, 2015

16 Ways to Use Social Media to Promote Your Event

Does your business conduct events? Are you wondering how to use social media to promote those events? Social media is a powerful tool to gain exposure, whether you’re hosting a physical conference or an online event. In this article, I’ll show you 16 creative ways to increase awareness, engagement and sales for your event. #1: […]


This post 16 Ways to Use Social Media to Promote Your Event first appeared on Social Media Examiner.

Social Media Examiner - Your Guide to the Social Media Jungle






http://bit.ly/1AU9iB4 http://bit.ly/1a9ovkk

Monday, March 2, 2015

15 Types of Facebook Apps to Enhance Your Facebook Page

Want to do more with your Facebook page? Have you considered using Facebook apps? Facebook apps let you customize your Facebook page in many ways. In this article I’ll share 15 ways Facebook apps can enhance and customize your Facebook page. Note: Many of the apps listed here have some free options and some paid […]



http://bit.ly/18g1e25 http://bit.ly/1a9ovkk