5 Ways to Prepare Your Facebook Page for the Holidays

Have you prepared your Facebook page for the holidays? Are you looking for tips on how to use your Facebook page this holiday season? If you haven’t even started thinking about the holidays yet, it’s time! In this article, you’ll find five ways to make your Facebook page festive for the holidays. Why Customize For [...]



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How to Generate Twitter Leads With Their New Lead Generation Cards

Are you struggling to generate leads on Twitter? Wondering how to display richer data in a tweet? In this article, I’ll show you four steps to getting more leads with Twitter lead generation cards. Why Twitter Lead Generation Cards? There are 500 million tweets sent every day (according to Twitter’s recent IPO documentation). That’s a [...]



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6 Ways to Grow Your LinkedIn Connections

Are you looking to grow your LinkedIn network? Do you want to improve your chances of connecting with people via LinkedIn? In this article, you’ll find six tips for successful networking that will help you avoid common mistakes that can damage your professional reputation on LinkedIn. What’s Different About LinkedIn? Unlike social media platforms such [...]



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How to Analyze Your Facebook Metrics to Improve Your Marketing

Are you tracking your Facebook metrics? Are you wondering what works best on your Facebook page? In this article, you’ll discover how to find and interpret five valuable Facebook metrics that help measure the results of your Facebook marketing. Why Facebook Metrics? The typical Facebook marketer keeps close tabs on two main stats: Post Reach [...]



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LinkedIn Prospecting: How to Find Your Next Customer on LinkedIn

Do you use LinkedIn for your business? Are you wondering how to use LinkedIn to find prospects and customers? To learn about how to build strategic relationships through LinkedIn, I interview Viveka von Rosen for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show [...]



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How to Get Employees to Embrace Social Media

Are you struggling to get your social media activities off the ground? Do you want to get more people inside your organization to support your social media activities? If so, you’re not alone. Small businesses to Fortune 500 companies find themselves facing these challenges. In this article, I’ll show you how to create an internal [...]



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5 LinkedIn Company Page Tips to Enhance Your Marketing

Do you use LinkedIn for business? Do you have a LinkedIn company page? In this article, I’ll show you how to get the most from your LinkedIn company page, in five easy steps. Why a LinkedIn Company Page? The benefits of a well-oiled LinkedIn company page include engaging followers with company news, updates, events and [...]



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26 Tips for Overcoming Bloggers Block

Do you create written content? Have you struggled getting that blog idea written? While most of us aren’t immune to writer’s block, there are ways to work through the block until the words flow again. In this article, we’ll discuss 26 Tips, an A-Z guide for bloggers to overcome writer’s block and generate new ideas. [...]



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8 Facebook Apps to Enhance Your Facebook Page

Do you want to add more function and flare to your Facebook page? Would you like to add storefront, generate leads or promote something special on a Facebook tab within your page? In this article I’ll reveal Facebook applications that can help you easily add functionality to your Facebook page. How Do Facebook Apps Work? [...]



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Twitter Changes Direct Message Rules: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Twitter Allows Direct Messages From All Followers: Up until now, you could only send a direct message on [...]



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Becoming a Media Company: How to Turn Your Business Into a Platform

Do you use content to capture the attention of consumers? Are you wondering how to reach out to a larger audience? To learn about how any business can become a media outlet, I interview Michael Brito for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is [...]



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10 Reasons You Should Attend Social Media Marketing World 2014

Do you attend conferences? What if you could rub shoulders and soak in knowledge from the social media pros you follow online? Imagine networking with 2,000 fellow marketers in beautiful San Diego, California. Now add the waterfront Manchester Grand Hyatt, an opening-night party on a naval aircraft carrier and 60 expert-led sessions. You can now [...]



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How Constant Contact Uses Pinterest to Reach a B2B Market

“You can use any social media channel for B2B,” said Erica Ayotte, social media marketing manager at Constant Contact. “Anyone who says you can’t is not being creative enough.” She should know. Her team has grown their Pinterest following to over 18,000 in less than two years. How does a company that is not retail [...]



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4 Tools That Improve Your Social Media Analytics

Do you want more insight about your social media activities? Are you looking for a tool to bring important analytics to one place? In this article, you’ll discover four social media analytics tools that deliver clear insights about your business’s social media activity. Why Analytics? Social media analytics are more than numbers. Analytics give you [...]



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How to Run a Facebook Timeline Promotion: 6 Tips for Success

Are you thinking of running a Facebook contest or promotion without using an app? Would you like to run a contest or sweepstakes on your Facebook page timeline? On August 27, Facebook made a major change to its promotion guidelines. Although you can run a promotion directly on your Facebook page timeline without using a [...]



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Facebook Page Insights Updated: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Rolls Out Updated Page Insights: “After gathering feedback from the early users of the new Page Insights,” [...]



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How to Create YouTube Videos That Connect With People

Are you looking for ways to improve your use YouTube? Do you want to increase your YouTube channel views and subscribers? Keep reading to discover five valuable tips to enhance your YouTube marketing. Simple YouTube Strategy Here’s a simple strategy. Want to integrate YouTube into your online marketing strategy effectively? Then you must create and [...]



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New Facebook Marketing Research Shows What Works

Are you wondering what works with Facebook and what’s a waste of time? Do hashtags make a difference? What about sponsored stories? There’s recently been ton of research to understand how Facebook marketing is helping (or hurting) businesses. Here are five noteworthy Facebook findings we uncovered from the latest published research. #1: 78% of U.S. [...]



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How to Use Facebook to Sell Your Products and Services

Have you leveraged the power of Facebook to sell your products and services? Or maybe you’ve wondered if you should start a store on Facebook… Many businesses are using Facebook to sell. Check out these three ways your business can leverage a Facebook page to sell products and make it easier for your customers to [...]



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Facebook Graph Search Adds Posts: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Adds Posts and Status Updates to Graph Search: “Now you will be able to search for status updates, photo [...]



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Content Marketing: How to Attract People With Content

Do you use content marketing for your business? Are you wondering how to attract customers with your content? To learn about the power of content marketing, I interview Joe Pulizzi for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. [...]



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10 Ways to Use Your Personal Facebook Profile for Business

Are you wondering how to use your personal Facebook profile for your business? One of the reasons Facebook is effective is the personal connection you can make with people. In this article I’ll show you 10 ways you can use your personal Facebook profile to impact your business. Why My Personal Facebook Profile? Your Facebook [...]



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