Social Media Mentors

Social Media and Mobile Marketing News For Small Businesses.

Friday, January 30, 2015

Content Curation: How to Easily Find Great Content to Share

Do you curate content for your blog and social media sites? Want to discover how to find remarkable content to share? To learn how to explore content curation, I interview Ian Cleary. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help […]


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Thursday, January 29, 2015

10 Ideas to Inspire Your Next Blog Post

Are you looking for blog post ideas? Would you like some direction to inspire your editorial calendar? Although it may be challenging to come up with new blog post ideas, there’s a lot you could write about. In this article I’ll share 10 ideas to inspire your business blog content. #1: Answer Common Questions All […]


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Wednesday, January 28, 2015

6 Habits of Successful Social Media Marketers

Do you want to improve social media productivity? Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. #1: Build Meaningful Relationships Successful marketers know that relationships are the fuel behind business […]


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Tuesday, January 27, 2015

26 Tips for Improving Your Social Media Marketing

Does your social media need a boost? Do you want to add something to your online marketing? Trying new things can be fun and refreshing, for both you and your audience. In this article I’ll share 26 ways, an A-Z guide, to improve your social media efforts. #1: Add Audio If audio wasn’t part of […]


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5 Ways to Grow Your Email List With Facebook Contests

Do you want more email subscribers? Have you run contests on Facebook? Facebook contests and sweepstakes are an excellent method for capturing email leads. In this post I’ll share five ways to grow your email list with Facebook contests. #1: Offer Multiple Prizes When you offer several prizes, people are more likely to enter since […]


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Monday, January 26, 2015

15 Ways to Optimize Your Facebook Ads

Are Facebook ads working for you? Are you looking to get a better return on your Facebook ad investment? To get the best performance from ads, you need to make sure they reach the right audience. In this article you’ll find 15 ways to set up and optimize your Facebook ads. #1: Keep Mobile and […]


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Friday, January 23, 2015

Advanced Facebook Ad Techniques: What Marketers Need to Know

Do you use Facebook ads? Want to bring your Facebook advertising to the next level? To learn how to use Facebook advertising to your advantage, I interview Jon Loomer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and […]


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Thursday, January 22, 2015

How to Promote Your Business With Instagram

Do you use Instagram to promote your business? Are you looking for a ways to engage your customers and attract new ones? The strong visual appeal of Instagram offers a wide variety of marketing opportunities for businesses of any size. In this article I’ll share four tips for successfully promoting your products and services on […]


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Tuesday, January 20, 2015

How to Run a Pinterest Contest Without Breaking the Rules

Have you run contests on Pinterest? Are you aware of Pinterest contests rules and regulations? After many businesses misused the relaxed format, Pinterest revised its contest rules. They now require contests be easy to enter, spam-free and in alignment with Pinterest branding guidelines. In this article I’ll explain what you need to know to run […]


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Instagram Marketing: Your Complete Guide to Instagram Success

Do you want to learn how to market yourself and your business on Instagram? Are you looking for a resource to guide your Instagram marketing efforts? Whether you’re marketing on Instagram as an individual or as a brand, these expert articles will show you how to establish a presence, use Instagram’s features, encourage follower engagement […]


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Saturday, January 17, 2015

The Social Media Examiner Show: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? We’ve got exciting news this week! The Social Media Examiner Show: Subscribe now (for free) and discover quick […]


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Friday, January 16, 2015

Podcasting for Business: Why Marketers Are Betting on Podcasts

Have you considered starting a podcast? Would you like to discover how to use a podcast to grow your business? To explore why marketers are placing big bets on podcasting, I interview Jay Baer and Joe Pulizzi. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media […]


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Thursday, January 15, 2015

How to Optimize Your SlideShare Deck for More Exposure

Do you use SlideShare? Are you using it to its full potential? SlideShare decks let you share conference presentations, curate content, create how-to guides and more. But none of that content matters if people don’t see it. In this article I’ll share five tips to get the most out of your SlideShare deck. #1: Make […]


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Wednesday, January 14, 2015

How to Use Visuals to Engage Your Audience

Do you want to create posts that generate higher user engagement? Are your visuals driving social media traffic? People engage better with visual content because it’s easier to understand, can tell a story and evoke emotions more easily than written posts. In this article I’ll show you 11 ways to increase social sharing and fan […]


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Tuesday, January 13, 2015

10 Tools That Amplify Your Content Reach

Want more people to see your content? Have you considered new methods of sharing content? Look beyond the big social networks to expand your influence, increase exposure and grow your following. In this article I’ll share 10 platforms, sites and tools to use to increase your reach and get your content noticed. #1: Post Articles […]


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Monday, January 12, 2015

How to Make the Most of Facebook Mobile Ads

Are you paying for visibility on Facebook? Have you tried Facebook mobile ads? Given how many people access Facebook on mobile devices, it makes sense to invest heavily in mobile ads. In this article I’ll share how Facebook mobile ads stack up to other Facebook ads and improve your marketing. Compare the Cost of Facebook […]


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Wednesday, January 7, 2015

How to Create Social Videos With Your Smartphone

Are you using video to promote your brand? Do you want to create videos without having costly equipment? If you have a smartphone, you already have all of the tools you need to create fun and engaging social videos. In this article you’ll find out how to shoot and edit videos to share on social [...]


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Tuesday, January 6, 2015

6 Ways to Attract More LinkedIn Leads

Does LinkedIn bring you a steady stream of prospects? Is your LinkedIn presence optimized? Adjusting how you use LinkedIn changes the way prospects respond to you. In this article you’ll discover six tactics to attract LinkedIn leads and show them how you can contribute to their success. #1: Improve Your Presence If you treat your [...]


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Monday, January 5, 2015

Five Google Analytics Shortcuts to Speed Your Analysis

Are you spending too much time fiddling within Google Analytics? Do you want to streamline your analysis experience? Monitoring and reporting Google Analytics data can easily turn into a full-time job by itself, but it doesn’t have to. In this article I’ll share five Google Analytics shortcuts for setting up basic analytics, finding the most [...]


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Saturday, January 3, 2015

Facebook is Leading Mobile App Says Research: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? How Do Social Apps Stack Up?: Forrester’s US Consumer Technographics® Behavioral Study shows that a user’s top five most used [...]


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Friday, January 2, 2015

Pinterest Traffic: How to Use Pinterest for More Exposure

Do you want to drive more traffic to your site with Pinterest? Are you looking for ways to improve your Pinterest exposure? To explore how Pinterest can help your business I interview Pinterest expert, Vincent Ng. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. [...]


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Thursday, January 1, 2015

28 Social Media Marketing Predictions for 2015 From the Pros

Are you wondering what 2015 might look like for social media marketing? If the changes in 2014 are an indicator, there will be a lot more changes in 2015. To get a grip on what the near future may look like, we tapped the knowledge of 28 social media pros. Here’s what they had to [...]


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