Social Media Mentors

Social Media and Mobile Marketing News For Small Businesses.

Tuesday, July 31, 2012

QR code tourism techniques in Springfield give visitors a new perspective of ...








These QR code tourism signs mark the places where witnesses saw the duel. Today, visitors to the Square can scan the barcodes in order to be directed to a link that will provide them with a recorded reading of the statements that were made by those ...

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QR Code Press





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QR code cut into massive corn field








According to the Kraay family, the QR code that makes up the corn maze this year does actually work. Anyone who can see the code from above and who uses their smartphone can scan it. Once the scanning has been performed, the user is directed to Kraay ...

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QR Code Press





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QR Codes are catching on more than ever before








However, other researchers are also discovering that QR codes are finally taking off. For a while, many wondered if the long awaited adoption of the barcodes would finally occur, as mobile marketers were displaying them on everything from billboards to ...

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QR Code Press





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FYIcode: A New Concept for Telephone Marketing



We've had QR codes, billboards, and Internet ad banners, but they were all limited to a short message. FYIcode, a new service that provides audio information for those on the go, seeks to build something that will bridge the gap that exists between a ...

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QR codes featured on McDonald's packaging at the Olympics








McDonald's doesn't intend to limit its use of QR codes to this single event, but is simply using it as a jumping off point, so that it will be able to spread throughout the rest of the United Kingdom and then worldwide by 2013. This will be an ...

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QR Code Press





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IMI's New QR Codes on Product Ads Give Fast, Direct Link to Info



Advanced. Industrial Magnetics, Inc. has introduced QR Codes(Quick Registration Codes) on their product advertisements to aid customers in quickly locating additional product information on the company's website. Boyne City, MI (PRWEB) July 31, 2012 ...

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A quick QR primer








To read a QR code, you need a scanner app. If you search your app store for “QR code scanner,” you'll find many options. You can deploy QR codes on business cards, flyers, posters and other marketing materials, and even within your store. But the codes ...

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New York Post





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IMI's New QR Codes on Product Ads Give Fast, Direct Link to Info



Industrial Magnetics, Inc. has introduced QR Codes(Quick Registration Codes) on their product advertisements to aid customers in quickly locating additional product information on the company's website. The 2 dimensional digital images can be read by ...

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QR codes bring email, mobile coupons to life



Embedding QR codes that launch interactive mobile experiences within traditional email messages enables marketers to not only add an interactive element to relatively static email content but also create new touch points to communicate with their audience.

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Monday, July 30, 2012

Frankie Meyer: QR codes should be just as permanent as gravestones



Another concern is that our rapidly changing technology may cause QR codes to become obsolete. Could the codes become another example of old gravestone symbols that were understood when a person died but are enigmatic to the average person today ...

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QR code scavenger hunt helps visitors better explore Dallas



New program helps visitors to learn more about the city. Dallas has gone mobile in its efforts to draw tourists off the beaten path by adding a QR code scavenger hunt to its city experience, allowing them to explore areas that they would not otherwise see.

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Champion SynGold Motor Oil Incorporates QR Codes



Champion SynGold Motor Oil Incorporates QR Codes. Champion Oil, an industry leader in full synthetic motor oils, announced today the addition of QR Codes on all their branded product literature and promotional advertising. Email · Print · Save · Share ...

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QR code pet tags from Red Dingo help keep animals safe








... 900 retailers. Red Dingo has just announced that it has launched a line of 13 new stylish QR code pet tags that provide shelter alerts, GPS email notifications, and web profiles, to ensure that owners can find their beloved animals that have gone ...

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QR Code Press





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How Nonprofits Can Use QR Codes | Papilia



What is a QR code? QR codes are those two-dimensional black and white bar codes that you've seen in magazines, promotional materials, storefronts, ...

www.fundraisingsoftware.com/.../qr-code-uses-for-nonprofits



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QR Code #DeadTweet Campaign



Reporters Without Borders are not new to QR Codes having used them in their talking heads campaign last year. Now they are using a QR Code in their #DeadTweet press and poster campaign (image below) to raise awareness of the 38 citizen journalists ...

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Quality Assurance International Implements Use Of QR Codes On Certificates To ...



QAI (Quality Assurance International), a leading certifier of organic and gluten-free products, has added Quick Response (QR) codes to its certified product certificates as an added layer of security for QAI-certified companies. The QR codes are being ...

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McDonald's adds QR codes to Olympic packaging | News | Marketing Week



New menu and marketing innovations will launch at London 2012 including QR codes on packs providing nutritional and new product information.

www.marketingweek.co.uk/news/...adds-qr.../4002957.article



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Sunday, July 29, 2012

Top QR code marketing uses so far in 2012








QR code campaigns are continuing to appear everywhere consumers look these days, but while some brands are offering truly inspired promotions, others are falling behind with drab and boring uses that are discouraging consumers to perform a second ...

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QR Code Press





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QR Codes Embraced in Record Numbers | Business 2 Community



Pitney Bowes recently published a white paper, A Practical Guide to QR Codes for the Small Business Marketer, and in it we referred to some recent ComScore data.

Business 2 Community



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You can use QR codes to grow your business



According to a recent study by Chadwick Martin Bailey, 81 percent of consumers have seen the QR codes but 79 percent don't really know what they are. So what is a QR code? QR or Quick Response codes are the barcodes that encode data both vertically ...

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Saturday, July 28, 2012

A quick QR primer








You can deploy QR codes on business cards, flyers, posters and other marketing materials, and even within your store. But the codes shouldn't just take people to your website. They should provide some form of worthwhile content, according to Stephanie ...

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New York Post





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QR code signs in county parks encourage fitness








Different options include scanning a QR code to work out the upper body, the lower body, the core muscles, or even improving flexibility. When the barcode is scanned, it quickly and easily redirects the smartphone user to a video that will show him or ...

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QR Code Press





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QR code marketing by Stamford Symphony is making beautiful music








... a chord with new audiences with smartphones. The marketers for the Stamford Symphony have chosen a QR code campaign to reach a new smartphone using audience by bridging the gap between their print marketing materials and their digital offerings.

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QR Code Press





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QR Codes Embraced in Record Numbers



The ComScore data made it very clear that QR codes were fully established as a mainstream marketing tool, but in the digital space, things do have a habit of moving fast. A set of more recent data shows us just how explosive the growth in QR code use ...

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QR Codes Embraced in Record Numbers | Communications Advice ...



QR codes are growing in use, and present an easy way for small business to start mobile marketing.

www.pbsmartessentials.com/.../qr-codes-embraced-in-record-n...



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What are QR Codes, and how do they work? |



Quick Response (QR) codes got their start in 2002, with Japan leading the way. Companies such as Panasonic and network providers collaborated to create ...

margauxfarm.com/.../what-are-qr-codes-and-how-do-they-wo...



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Friday, July 27, 2012

Alberta corn maze cut into huge QR code



A farm family south of Edmonton have created what may be the world's largest QR code with their corn maze. Each year, the Kraay family cuts a different design into a corn field on their farm in Lacombe County. This year they decided to go with a QR ...

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QR codes broaden the experience from California State Fair exhibits








Visitors with smartphones can now get more out of what they see and learn. The California State Fair this year will be using QR codes to give guests the ability to use their smartphones to enhance the experience provided by the various exhibits.

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QR Code Press





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McDonald's Adds QR Codes to Meals Sold at the London Olympics 2012








McDonald's introduced a nutrition QR code on packaging at its restaurants at the Olympic Park in London. Customers hold up their smartphones to the code to find out detailed nutritional information. The QR code will roll out to a majority of McDonald's ...

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Franchise Herald





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InstaWifi for Android shares Wi-Fi access via NFC or QR code



InstaWifi lets you share access to your wireless connection by using NFC tags or a generated QR code. This is a great tool for business owners who have customers or office guests who want to connect to their wireless connection. It's definitely a ...

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QAI Turns to QR Codes for Cert Authenticity



QAI includes a unique QR code on each certificate it awards; the code is tied to the certified company and acts similar to how barcodes are used by retailers to track inventory and pricing. Regulators, inspectors, consumers and supply chain members can ...

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Cracking the (QR) code | ICEF Monitor: Market intelligence for ...



Lately, we've come across a few articles which are a bit 'anti-QR code' in their tone, and we wondered… how do our readers feel about them? But before we ask ...

monitor.icef.com/2012/07/cracking-the-qr-code/



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Review: Qr Droid – One of the best QR Readers








Some apps really stink at reading QR codes. In this case, QR Droid is actually one of the best apps to help you read QR codes. It does not just read QR codes though, it does a whole lot more than that. Such as making QR Codes. Yes, you can actually ...

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The Droid Guy





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Organic certifier ensures authenticity with QR codes



Quality Assurance International, San Diego, has included quick-response codes to its certified product certificates. This is an added layer of security for Quality Assurance International certified companies, according to a company news release. The QR ...

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QR codes in Scottish art make their way into Union Gallery








The artist's pieces consist of abstract paintings that can also be used as QR codes, which are fully functional. When viewers with smartphones scan the barcodes, they are directed to a website about the Union Gallery exhibition. This provides more ...

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QR Code Press





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QR codes offer new look at Wild Bill's downtown duel



Shoot Out on the Square: Jonathan Gano, assistant director of public works, discusses the history of the shoot out involving Wild Bill Hickok on Park Central Square and demonstrates how to use QR codes.

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QR codes offer new look at Wild Bill's downtown duel



Quick Response, or QR, codes have been placed around Park Central Square marking the location of witnesses at the legendary quick-draw duel between J.B. “Wild Bill” Hickok and Davis K. Tutt in 1865. The code can be scanned with a smartphone ...

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Thursday, July 26, 2012

Alberta corn maze QR code may be world's largest



“You see those QR codes all over the place and we were kind of struggling with what to do this year. I saw one and thought, 'that kind of looks like a maze, I wonder if we could make it into a maze?'” After planting the crop at the end of May and ...

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QR Codes - AppNewser








Want to make a QR Code? Check out Eyeconit, a new tool that lets you make a QR code with ...

www.mediabistro.com/appnewser/category/qr-codes





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QR code mailers from US Postal Service proving popular








US Post Office QR Code Discount. Proves that there is still a place for snail mail in advertising. The U.S. Postal Service has shown that its QR code mailers were a positive choice for the promotions that it intends to distribute beginning in early ...

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QR Code Press





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Using QR Codes to Preserve Identity | Wired Design | Wiredcom



Quick Response (QR) codes, those little black-and-white boxes of pixels that encode links and information, are popping up everywhere these days.

www.wired.com/.../07/preserving-identity-through-qr-textiles/



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Using QR Codes to Preserve Identity








Quick Response (QR) codes, those little black-and-white boxes of pixels that encode links and information, are popping up everywhere these days. Taking advantage of the codes' ability to capture and obscure data, Los Angeles-based Chilean artist ...

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Wired News





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QR Code Usage Has Exploded – What Does it Mean for Business ...



The jury was out on QR Codes for quite some time. Would they take off, maybe this odd looking black and white image was just another marketing buzz that would.

Business 2 Community



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QR codes simplify the bill payment process








Customers that choose to use their mobile device with the QR codes are linked to the customer service portal of the co-op website. According to the vice president of member services, Blake House, by adding this service, Sawnee EMC is giving its ...

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QR Code Press





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McDonald's adds QR codes for Olympics








McDonald's is to put QR codes on all food packaging sold at its Olympics Park venue during the Games to give customers access to nutritional information about its products, one of a number of innovations unveiled today (26 July) on the eve of the start ...

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Marketing Week





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QR Code Usage Has Exploded - What Does it Mean for Business?



The jury was out on QR Codes for quite some time. Would they take off, maybe this odd looking black and white image was just another marketing buzz that would soon die out – or would QR Codes make it to the mainstream? The answer is now clear.

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QR-Codes für Touristen in Wales | Shift



Die walisische Kleinstadt Monmouth hat sich zum Tourismus-Marketing mit Wikipedia zusammengetan: Überall in der Stadt sind Tafeln mit QR-Codes angebracht. QR steht für "Quick-Response". Touristen können die QR-Codes mit ihren Smartphones ...

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QR code feature at Arkansas gas stations causes confusion








While the QR code stickers have been displayed near the areas where gas can be pumped, so have caution signs that have indicated that cell phones should remain turned off while near the pumps. This is because claims have been made that certain ...

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QR Code Press





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Wednesday, July 25, 2012

QR Codes in State, Court and County Law Libraries | AALL 2012 ...



So, I knew that QR codes are used for coupons, and that they're often found in magazines. I had thought that their usage was irrelevant, and as a result, would ...

lac2012.cssis.org/.../qr-codes-state-court-and-county-law-libra...



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QR Codes On Headstones: Preserving Personalities Of Those ...



You could call it a trend of 21st century cemeteries: technology that lets us view videos and photos of the departed.

CBS Minnesota



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Christian Louboutin Sells $1700 Heels to Techies, But Doesn't Understand What ...








We should have seen this coming after New York Fashion Week's odd obsession with QR codes. First came the Yves Saint Laurent eyeshadow in Facebook blue (helps highlight that glassy, staring-at-screens look in your eyes!). At £39, at least that's ...

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Betabeat





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QR Code Simple Is a Super Fast QR Code Scanner Without Any Annoying ...



QR Code Simple Is a Super Fast QR Code Scanner Without Any Annoying Features or Ads iOS: Scanning QR codes with your iPhone should be a simple affair, but even our favorite app for the job has added a sign up process and other features that aren't ...

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QR codes and their mobile marketing benefits








Recently, though, among the many versatile uses of QR codes in mobile marketing, advertising firms are now starting to find that the ways in which they can be used is virtually limitless. This is highly meaningful, as they have already managed to bring ...

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QR Code Press





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New Phone App Can Read QR Codes on Tombstones



In Minnesota, the Katzman Monument Company is offering access to high tech headstones that use a QR code [Quick Response Code], which contains digital information when scanned. After purchasing your QR code from Katzman Monument Company, you ...

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QR Codes On Headstones: Preserving personalities of those passed



Taple and his brother recently decided to bring their grandfather's monument company into the next generation. What's known as a QR code (Quick Response Code) acts kind of like a UPC code, and when scanned, helps to color a life story. MORE. Copyright ...

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QR codes take a central place in the Norfolk Food and Drink Festival



Food lovers in the area need only give the QR codes a quick scan with their cell phones in order to obtain instant information about the latest news regarding the festival, information about specific events, and even discounts and promotions that are ...

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QR Codes at State Fair








Two Macaws rest inside the Birds in Paradise exhibit at the California State Fair. Fairgoers were welcomed by QR code tags this year at the Birds in Paradise and the Farm exhibits among others at the California State Fair. Photo taken July 23, 2012 in ...

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Sacramento Bee





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Misc QR Codes | Car Dealer QR Codes from Liqueo Inc



In addition to automatically creating QR codes for your vehicle inventory, Liqueo's system also allows you to create miscellaneous QR codes for other uses at ...

cars.liqueo.com/misc-qr-codes/



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HASTINGS Using, QR codes for reservations. | Rapid Qr Codes Tips ...



Recently while shopping at Hastings for some older movies I witnessed an excellent use of the qr code. Hastings is using qr codes to allow customers to reserve ...

rapidqrcodes.com/.../hastings-using-qr-codes-for-reservations/



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Red Dingo Delivers New Line of PetHub Powered QR Digital Pet ID Tags to ...



Red Dingo launches 13 new stylish PetHub powered tags with QR codes, GPS email notifications, shelter alerts, and web profiles to help lost pets get home faster and safer. Seattle, WA (PRWEB) July 25, 2012. PetHub (http://www.pethub.com), the company ...

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Meet the man making art from QR codes








There is, to put it mildly, some debate at the moment about whether QR codes are harbingers of a hi-tech publishing future where print and digital will become ever more seamlessly connected, or a complete waste of time. The jury's still out. In the ...

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Scotsman (blog)





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Questionable Practices and the QR Code








No, it was not the QR code stuck to my bananas, but the code that graced the back of a city bus. The offer urged smartphone users to whip out their device and scan the code immediately, thereby encouraging drivers to use their handheld device while ...

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1to1 Media (blog)





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InstaWifi Makes Joining WiFi Networks Easy With NFC or QR Codes








Have you ever visited a friend's house or a coffee shop and wanted to join the local WiFi network, but didn't know the password? Or were you on the other side of that equation, with friends or customers constantly asking for the info to join your network?

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Droid Life





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QR codes are new to exhibits throughout the fair this year.



If you look harder, smaller QR codes are staked next to nearly every crop at The Farm exhibit, linking to more information about alfalfa, Sudan grass, zephyr squash and Japanese cucumber. At the floriculture exhibit, plants like vanilla, cocoa bean and ...

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Tuesday, July 24, 2012

QR Codes On Headstones: Preserving Personalities Of Those Passed








After purchasing your QR code from Katzman Monument Company, you go to memorylinks.com where you can upload information, pictures, even video. Then, you can attach the QR code. After it's read with a free app on your phone, you can access the ...

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CBS Local





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New Report Shows Low Adoption For QR Codes | Create Your Next ...



QR codes, the most common mobile barcode format, has not delivered upon its marketing promise in connecting with large audiences, according to a new eMa...

Create Your Next Customer



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Stamford Symphony Strikes the Right Chord with QR Codes



When the marketing team at the Stamford Symphony wanted to reach new audiences and bridge the gap between their print and digital marketing efforts, they opted for QR a code marketing program using pbSmart™ Codes to accomplish their goals. A recent ...

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[New App] InstaWiFi Lets You Easily Share Your Wi-Fi Password Through NFC ...



InstaWifi lets you easily share your network information with a simple tap of an NFC tag or scan of a QR code. And it does so with very little hassle to you: fire the app up, enter your network SSID and network key, and either write it to an NFC tag or ...

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QR Code Simple Is a Super Fast QR Code Scanner Without Any Annoying ...



iOS: Scanning QR codes with your iPhone should be a simple affair, but even our favorite app for the job has added a sign up process and other features that aren't really necessary. QR Code Simple offers only what you need to scan codes without ...

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QR Code Simple Is a Super Fast QR Code Scanner Without Any ...



iOS: Scanning QR codes with your iPhone should be a simple affair, but even our favorite app for the job has added a sign up process and other features that ...

lifehacker.com/.../qr-code-simple-is-a-super-fast-qr-code-scan...



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QR code on coffee sleeves gives café customers the news








... use mobile barcodes to offer the latest headlines with their beverage. Global coffee chain, Tim Hortons, has added a special QR code to its coffee sleeves in six of its United Arab Emirates locations, to provide the latest news headlines via Gulf News.

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QR Code Press





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16 New QR Code Campaigns in 2012



Quick Response (QR) codes continue to appear in creative and inspired marketing promotions. Companies are finding new uses for the codes, as well as new ways to display them. Here is a list of new QR code campaigns in 2012. Some of the QR examples ...

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Unlock New Characters In Mario Tennis Open With These Codes








There were a total of 9 QR codes released; one costume, and 8 characters. The costume is a green Yoshi, seven of the characters are different colored Yoshi, and Metal Mario. In order to use the codes, you'll need to open the game. You won't be using ...

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GamerFront





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Marketers disappoint consumers with dull QR Code experiences



QR Codes haven't quite hit the marketing big-time but is that because consumers aren't interested or because marketers aren't providing the experience mobile consumers expect? by Helen Leggatt. The shopper, intrigued by the small black-and-white box ...

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QR Codes As AR Glyphs








Using QR Codes as optical glyphs in mobile augmented reality is an interesting approach. If the user does not have the appropriate AR app they can just use the QR Code to download it from the app store. Onvert uses this technique and its recent design ...

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2d-code





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Monday, July 23, 2012

Consumers crack the QR code



If you are a follower of fashion you'll know those strange looking black squares with Escher-like patterns can take a smartphone user to a website or to YouTube just by snapping their picture. But New Zealanders have been pretty slow to use QR codes ...

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Consumers crack the QR code business | Stuffconz



If you are a follower of fashion you'll know those strange looking black squares with Escher-like patterns can take a smartphone user to a website or to ...

www.stuff.co.nz/business/.../Consumers-crack-the-QR-code



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A scavenger hunt for QR codes helps tourists explore the city ...



An old fashioned game with a modern twist could draw tourists deeper into the city.

Solving Cities | SmartPlanet



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A scavenger hunt for QR codes helps tourists explore the city



It allows users to play the game by scanning QR codes at various locations throughout the city. Once scanned by a smartphone, players are prompted to answer a trivia question or perform a task. They can gain points with correct answers that can earn ...

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Barcode 1.0: iPhone-App scannt Barcodes, QR-Codes und Data Matrix Codes!



iPhone draufhalten, Code scannen, Informationen auslesen, Informationen nutzen: “Barcode” ist der ultimative Code-Scanner für die Hosentasche. Unterwegs können mit der App ganz leicht Barcodes, QR-Codes und Data Matrix Codes ausgelesen und ...

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Russian cities not so quick on Quick Reponse codes








And the cherry on top will be QR codes put all across town to link the real world with the digital one. The city is leading the nation in its efforts to digitize modern life it seems. And, of course, the IT department does not plan to stop improving ...

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The Voice of Russia





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