Social Media Mentors

Social Media and Mobile Marketing News For Small Businesses.

Wednesday, July 31, 2013

How to Setup Social Media Discussion Groups for Business

Is networking a big part of your job or business? Have you participated in or considered starting a discussion group? The good news is LinkedIn, Facebook and Google+ all offer options. In this post, we’re going to look at how social media groups work for businesses and how you can benefit from them as both [...]



http://www.socialmediaexaminer.com/social-media-discussion-groups/ http://www.socialmediaexaminer.com

Tuesday, July 30, 2013

26 Tips to Enhance Your Social Media Profiles

When did you last revisit your social profile on Twitter or Facebook? Do you want to maximize the impact of your social networking efforts? Basic housekeeping tasks are necessary for maintaining complete and engaging profiles. In this article, you’ll find 26 tips, an A-Z guide, with recommendations to help you get the most of your [...]



http://www.socialmediaexaminer.com/26-tips-for-your-social-network-profiles/ http://www.socialmediaexaminer.com

Monday, July 29, 2013

4 Ways Marketers Can Use Facebook Hashtags

Have you started using Facebook hashtags for your business? Are you wondering how to best use a Facebook hashtag? In this article, I’ll reveal four important benefits of using hashtags on Facebook. I’ll also explore important considerations when putting together your hashtag strategy. Why Facebook Hashtags? As you’ve undoubtedly seen, hashtags are now clickable and [...]



http://www.socialmediaexaminer.com/facebook-hashtag-marketing/ http://www.socialmediaexaminer.com

Saturday, July 27, 2013

Gmail Tabs: A Game Plan for Marketers

Does your business rely on email? Are you wondering how Gmail tabs will impact your marketing? If email is a part of your business, you’ll want to pay close attention. In this article I’ll provide a simple 5-step plan that any marketer can use in response to Gmail tabs. More About This Show The Social [...]



http://www.socialmediaexaminer.com/gmail-tabs/ http://www.socialmediaexaminer.com

Friday, July 26, 2013

New Facebook Features: What Marketers Need to Know

Are you using Facebook for your business? Are you wondering how Facebook’s newest features can help your business? To learn about what these new Facebook features mean for marketers, I interview Mari Smith for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from [...]



http://www.socialmediaexaminer.com/new-facebook-features-what-marketers-need-to-know/ http://www.socialmediaexaminer.com

Thursday, July 25, 2013

4 Ways to Use Social Media to Generate Leads

Do you use social media to generate inbound leads for your business? Are you unsure about where and how to focus your efforts to meet your lead generation goals? According to HubSpot’s Inbound Marketing Annual Report, social media produces almost double the marketing leads of trade shows, telemarketing, direct mail or PPC. If you’re starting [...]



http://www.socialmediaexaminer.com/social-media-to-generate-leads/ http://www.socialmediaexaminer.com

Wednesday, July 24, 2013

3 Social Media Automation Tools for Marketers

Are you drowning in social media tasks? Do you need better tools to help you manage your social media marketing? Automating some of the more repetitive tasks related to social media can help you be more productive and efficient with the execution of your social media strategy. To save you time and improve your marketing [...]



http://www.socialmediaexaminer.com/3-social-media-automation-tools-for-marketers/ http://www.socialmediaexaminer.com

Tuesday, July 23, 2013

6 Marketing Trends to Watch in 2013: New Research

Are you looking for the latest marketing trends? Wondering how the wide choice of devices and platforms are impacting marketers and consumers? According to the 2013 Infinite Dial Report by Edison Research, media usage is not a zero-sum game. Consumers want to use all channels simultaneously, and as a marketer, you have to keep up [...]



http://www.socialmediaexaminer.com/marketing-trends-2013/ http://www.socialmediaexaminer.com

Monday, July 22, 2013

17 Ways Marketers Can Leverage Facebook Graph Search

Are you using Facebook Graph Search as a marketing power tool? If you knew more about your Facebook fans, how would that improve your marketing efforts? Marketers can now use Facebook Graph Search to perform focused searches that will return better, more accurate search results that can be of real use to your business. What [...]



http://www.socialmediaexaminer.com/facebook-graph-search-marketing/ http://www.socialmediaexaminer.com

Saturday, July 20, 2013

New Magazine from Social Media Examiner: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. Introducing MyKidsAdventures.com The team at Social Media Examiner launched My Kids’ Adventures this week. It’s an online magazine for busy parents who [...]



http://www.socialmediaexaminer.com/new-magazine-from-social-media-examiner-this-week-in-social-media/ http://www.socialmediaexaminer.com

Friday, July 19, 2013

Monetize Your Platform: How to Grow Sales With Your Online Platform

Have you built your own platform? Are you wondering how to monetize it? To learn how you can use your platform to generate real revenue for your business, I interview David Siteman Garland for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from [...]



http://www.socialmediaexaminer.com/monetize-your-platform-how-to-grow-sales-with-your-online-platform/ http://www.socialmediaexaminer.com

Wednesday, July 17, 2013

Three Steps to Becoming a Thought Leader in Your Industry

Do you want your company to be seen as a thought leader in your industry? Are you B2B in a niche market and wondering if social media is relevant to your audience? Drillinginfo, a software as a service (SaaS) company serving the global oil and gas industry, is a B2B provider in a very specialized [...]



http://www.socialmediaexaminer.com/three-steps-to-becoming-a-thought-leader-in-your-industry/ http://www.socialmediaexaminer.com

Tuesday, July 16, 2013

9 Creative Ways to Use Social Media to Launch a Product

Are you looking for creative ideas to help launch your next product (or company)? Want some actionable tips to employ social media in your next launch? If so, keep reading as I explore nine ways we used social media to help launch a new project. You’re sure to find unusual tactics that will help you [...]



http://www.socialmediaexaminer.com/social-media-product-launch/ http://www.socialmediaexaminer.com

Monday, July 15, 2013

How to Target Only Your Customers With Facebook

What if you could reach your existing customers while they’re on Facebook? Does the idea of displaying a Facebook ad only to your prospects list sound interesting? This could give your marketing a boost and help build your brand’s image on Facebook. In this post, I’ll show you two ways to use Facebook’s Custom Audiences [...]



http://www.socialmediaexaminer.com/facebook-custom-audiences/ http://www.socialmediaexaminer.com

Saturday, July 13, 2013

Instagram Web Embeds: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Instagram Introduces Web Embeds: Instagram adds web embedding for Instagram content and brings you “an easy way to [...]



http://www.socialmediaexaminer.com/instagram-web-embeds-this-week-in-social-media/ http://www.socialmediaexaminer.com

Thursday, July 11, 2013

6 Ways to Use Facebook Apps for Business

Does your business leverage the power of Facebook apps? Wondering how other businesses are using apps to better serve their customers? Keep reading to discover many ways businesses are using Facebook apps. Why Facebook Apps? There are many reasons why you may want to consider using Facebook apps. They can provide communication between your customers [...]



http://www.socialmediaexaminer.com/6-ways-to-use-facebook-apps/ http://www.socialmediaexaminer.com

Wednesday, July 10, 2013

How to Start a Business Podcast

Do you want to create your own business podcast? Do you have the passion and drive to make it happen, but you’re just not sure where to start? Keep reading for 4 tips to set you down the path of podcasting success. Why Podcasting? Podcasting is a unique tool that allows you to deliver relevant, [...]



http://www.socialmediaexaminer.com/how-to-start-a-business-podcast/ http://www.socialmediaexaminer.com

Friday, July 5, 2013

Why Things Catch On: The Science of Why People Share

Do you want to understand the science behind why people share? During this fascinating interview I explore these very concepts. To learn the reasons why people widely share content, I interview Jonah Berger for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from [...]



http://www.socialmediaexaminer.com/why-things-catch-on-the-science-of-why-people-share/ http://www.socialmediaexaminer.com

Thursday, July 4, 2013

5 Steps to Ensure Your WordPress Blog Is Secure

Is your WordPress blog safe from malicious people? Would you like to make your WordPress blog more secure? Most often, people don’t think about security measures until it’s too late. But there are some simple steps you can take to keep your blog safe. Why Secure Your WordPress Blog? A blog that has been hacked [...]



http://www.socialmediaexaminer.com/5-steps-to-ensure-your-wordpress-blog-is-secure/ http://www.socialmediaexaminer.com

Wednesday, July 3, 2013

How to Grow Your Google+ Engagement

Are you getting the most from your Google+ presence? Are you looking for ways to improve your Google+ engagement? Well look no further. In this article I’ll share five ways you can improve your Google+ experience. Why Google+? Because Google+ isn’t just a social network–it’s part of a powerful social platform that integrates with key [...]



http://www.socialmediaexaminer.com/how-to-grow-your-google-engagement/ http://www.socialmediaexaminer.com

Tuesday, July 2, 2013

3 Business Reasons to Upgrade to LinkedIn Premium

Do you have a free LinkedIn account? Are you wondering if you should upgrade to a paid account? LinkedIn is known for providing an amazing connection and networking service, with many of its best and most useful tools available for free. So why should you consider upgrading to a paid account? In this article I [...]



http://www.socialmediaexaminer.com/3-business-reasons-to-upgrade-to-linkedin-premium/ http://www.socialmediaexaminer.com

Monday, July 1, 2013

How to Choose the Right Type of Facebook Contest

Are you thinking of launching a Facebook contest or giveaway? Is your goal focused on recruiting new fans? Collecting qualified emails? Engaging your existing fan base? How can you be sure the type of contest you choose fits your Page and your goals? Choosing the right type of contest to run on Facebook can be [...]



http://www.socialmediaexaminer.com/how-to-choose-the-right-type-of-facebook-contest/ http://www.socialmediaexaminer.com