Facebook Launches Ads Manager App: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Launches Ads Manager App: “Whether you want to monitor current ads or create new ones, ads manager […]

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Four Ways to Increase Social Shares for your Website Content

Want more exposure for your website content? Does your site make it easy for readers to share? With a few simple tips, you can boost the appeal of your website content and optimize your posts for easy sharing on social channels. In this article you’ll discover four ways to make your website content more shareable. […]

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How to Find and Remove Fake Followers from Twitter and Instagram

Are fake followers clogging your social media accounts? Would you like to get rid of them? Chances are you have some fake followers on Instagram and Twitter. You might even be following some fake accounts, yourself. In this article you’ll discover four tools to help you find and remove fake followers from Twitter and Instagram. […]

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Blogging Basics: How to Write Blog Posts People Love to Read

Are you blogging for business? Do you want people to come back for more after reading your blog for the first time? Write posts that people love to read! The way you develop, write and organize content determines whether or not readers are attracted to your blog posts. And it’s not hard to do if […]

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4 Ways to Use SlideShare for Lead Generation

Are you using SlideShare as a social media marketing option? Are you using SlideShare presentations to market your business? Have you considered SlideShare as a conversion tool? SlideShare is useful for sharing highly informative presentations with your audience, but it’s also a hot social platform. Many businesses are missing out on the huge potential of […]

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How to Measure Social ROI on Facebook Ads

Are you running Facebook ad campaigns to increase engagement? Wondering how to measure the short and long term impact? When you spend money on an ad campaign with the goal of increasing long term engagement with your audience rather than immediate sales, the results can be difficult to quantify. In this article you’ll discover how […]

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Google Analytics: How to Know If Your Marketing is Working

Do you use Google Analytics? Want to know how data can help improve your marketing? To learn how to measure what’s working with Google Analytics, I interview Christopher Penn. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and […]

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How to Use Twitter Lists for Business

Are you using Twitter lists for your business? Want to better organize your Twitter experience? The right Twitter list can help you find, monitor and interact with the right people easily. In this article you’ll discover how to create Twitter lists and ways to use them for your business. How to Create a Twitter List […]

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7 Free Facebook Tools Marketers Should Consider

Are you looking for ways to enhance your Facebook marketing? Do you want to capture the attention of more prospects and customers? The right Facebook tools can make the job easier by saving you time and optimizing your Facebook marketing efforts. In this article you’ll discover seven valuable (and free) Facebook tools that can help […]

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How to Run an Instagram Contest: Four Easy Steps

Is your company active on Instagram? Want to host a contest to build excitement about your business? Instagram makes it easy to run quick contests that engage your audience and build your fan base. In this article you’ll discover four simple steps to host Instagram contests that build buzz for your brand. #1: Choose the […]

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How to Encourage Influencers to Share Your Content

Does your business produce content? Want influencers to share your posts with their large audience? When you understand what motivates people to share, you’ll be more successful. In this article you’ll discover five tactics to encourage influencers to share your content. Why Target Influencers? In a study of over 100 million articles, BuzzSumo found that […]

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How To Improve Your LinkedIn Productivity With Third-Party Apps

Do you use LinkedIn to connect with new prospects? Are you looking for better ways to network with LinkedIn? The right third party applications can save time and automate your LinkedIn experience. In this article you’ll discover applications that will help increase your LinkedIn communication and productivity. #1: Evernote Using Evernote is like having your […]

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5 Ways to Improve Your Facebook Contests

Do you run Facebook contests to promote your business? Want to reach more people and increase participation? With the right techniques, Facebook contests can engage your community and grow your business. In this article you’ll discover five ways to create effective Facebook contests that reach more people, entice them to enter and encourage them to […]

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Twitter for Business: What Smart Marketers Are Doing With Twitter

Do you use Twitter to promote your business? Want to discover how to connect with your audience and engage on Twitter? To learn how to use Twitter for business, I interview Laura Fitton. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to […]

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6 Ways to Use Short Video for Social Marketing

Have you considered sharing short video content as a social marketing tactic? Do you think video is only for the big brands with big budgets? If you haven’t explored short video for your business, you may be missing out on an opportunity for more reach and shares. In this article you’ll discover six ways you […]

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Twitter Experiencing Massive Growth: New Research

Is Twitter part of your social marketing mix? Are you wondering about Twitter’s growth potential? Twitter’s foothold with television audiences and Millennial consumers suggest there are some marketing opportunities. In this article you’ll discover findings from studies to help you determine how much to invest in marketing and customer service through Twitter. #1: Twitter Audience […]

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6 Ways to Improve Your Facebook Page Results

Do you want better Facebook engagement? Are your Facebook posts optimized? How and when you post on Facebook makes an important impact on how fans engage with your content. In this article you’ll discover 6 ways to optimize your Facebook posting tactics. #1: Include Properly Sized Images You’re probably already posting plenty of pictures. After […]

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Book Marketing: Wisdom From Seth Godin

Wondering how a master marketer thinks about books and the launch process? To explore book marketing, blogging and podcasts, I interview Seth Godin. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with […]

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How to Use Facebook Power Editor: A Complete Guide

Would you like more precise control of your Facebook ads? Want access to advanced Facebook features not available in the Facebook Ads Manager? Power Editor offers advanced features that can help you reach your perfect audience with the right message. In this article I’ll outline some of the benefits of using Power Editor and how […]

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How to Deal With Social Media Trolls

Do your social media accounts get negative comments? Have social media trolls wrecked havoc for your business? How you respond to trolls can impact your brand and reputation. A few tactics can help you defuse the negative situation in the best possible way. In this article I’ll share how to respond to social media trolls, […]

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How to Use Facebook Graph Search to Improve Your Marketing

Are you looking for new ways to grow a following on Facebook? Do you want to see how your competitors are engaging with the same audience? Marketers can use Facebook Graph Search to research engaging campaigns based on what’s already being shared. In this article you’ll discover three ways to use Facebook Graph Search to […]

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