Are you wondering what marketers should plan for in 2016? Do you want to know where social media pros are focusing their attention? In 2015, new platforms made a big splash and several popular networks monetized. To get you ready for what’s coming next, we asked 14 social media marketing experts what to watch for [...]
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- Your Guide to the Social Media Jungle
Have you heard of Snapchat? Want to use it to connect with your customers? Snapchat is a mobile app that lets you send public or private snaps of images and video to people from your smartphone. In this article, you’ll discover how to use Snapchat‘s features to connect with your customers. The Snapchat Demographic Before [...]
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- Your Guide to the Social Media Jungle
Are your customers leaving negative comments on social media? Do you need a plan to handle customer complaints? Responding quickly and appropriately to negative social comments can help you increase customer loyalty and retention. In this article you’ll find out how to deal with negative comments on social media. #1: Respond Quickly It’s important to [...]
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- Your Guide to the Social Media Jungle
Are your headlines performing as well as you’d like? Do you want to write more effective headlines? Using a few simple techniques, you can craft headlines that capture attention and convince people to click through to your content. In this article you’ll discover six tips for writing effective headlines that drive traffic. #1: Begin With Numbers [...]
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- Your Guide to the Social Media Jungle
Have you tried out the new LinkedIn app? Do you want to make the most of its features? The new LinkedIn app makes it easy for marketers on the go to do nearly everything they’d do on a desktop from a mobile device. In this article, I’ll share 10 ways to use the new LinkedIn [...]
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- Your Guide to the Social Media Jungle
Are you looking for brand ambassadors? Have you considered recruiting your employees to help? When you empower your employees to talk about your company on social media, they’ll share a human perspective people naturally gravitate to. In this article you’ll discover how to set up a successful employee brand ambassador program to enhance your social [...]
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- Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Google Introduces Interactive 360-Degree Storytelling on YouTube: Google brings Google spotlight stories to the YouTube app. This new storytelling [...]
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- Your Guide to the Social Media Jungle
Did you set goals for the new year? Want to be more successful setting and achieving your goals? To discover how to accomplish goals, and to hear about the Kickstarter campaign for his new book, I interview John Lee Dumas. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media [...]
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- Your Guide to the Social Media Jungle
Wish you didn’t have to keep creating new content? Do you need a better return on the content you create? Having a plan in place for posting, and repurposing your best content will give your content a longer life and make the most of the time you spend creating it. In this article you’ll discover how [...]
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- Your Guide to the Social Media Jungle
Are you spending too much time posting content to social media and not enough time engaging? Do you want an effective strategy for creating social media content quickly? By creating and scheduling content in batches, you’ll be able to make more efficient use of your time on social media. In this article you’ll discover an [...]
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- Your Guide to the Social Media Jungle
Do you use Twitter for your business? Looking for ways to connect with local customers? There are tactics you can use to improve the visibility of your local business and identify potential leads. In this post you’ll discover three ways to connect with local customers on Twitter. #1: Add Location Data to Your Tweets Enabling location [...]
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- Your Guide to the Social Media Jungle
Do you want to promote your local business to customers using Facebook? Have you heard of Local Awareness Ads? Local Awareness Ad campaigns are easy to set up and let you reach Facebook users based on the business location they’re closest to. In this article you’ll discover how to target customers near your business with Local [...]
This post How to Use Facebook Local Awareness Ads to Target Customers first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
We’re now accepting nominations for our 7th annual Top 10 Social Media Blogs contest and we’re looking for the blogs you read and found most valuable in 2015. This is the biggest contest for social media blogs and the winners will be promoted in our 430,000-reader newsletter and announced on Social Media Examiner. How to [...]
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Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Tests New Professional Services Feature: Facebook is “in the early stages of testing a way for people [...]
This post Facebook Takes on Yelp With New Service: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you active on Pinterest? Have you thought about using Pinterest to grow your other social networks? To discover how to drive traffic from Pinterest to other networks, I interview Natalie Jill. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help [...]
This post Social Growth: How to Use Pinterest to Grow Your Following on Facebook, YouTube and Beyond first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want better results from social media? Have you considered researching your competitors? If you’re not getting the results you want from social media, a little research and the right tool can help you refine your social media strategy. In this article, you’ll discover how to perform a detailed competitive analysis and improve your [...]
This post How to Perform a Detailed Analysis of Your Social Media Competitors first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to sell your products using Instagram? Looking for tools to make it easier for customers to buy from you? The right Instagram tools help you maximize your revenue. In this article you’ll discover six tools to help you sell products on Instagram. #1: Identify Shoppable Content With a Hashtag Hashtags are a [...]
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Social Media Examiner - Your Guide to the Social Media Jungle
Are you struggling to measure the ROI of your marketing videos? Looking for tools to help track sales from your videos? A simple framework and a few tools can reveal if your video campaigns are working for you. In this article you’ll discover how to track and measure the ROI for your video marketing efforts. […]
This post How to Track the ROI of Your Video Marketing first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to drive more traffic to your blog? Looking for ways to use social media to promote it? Understanding how to best share your blog posts on many social networks will maximize your visibility and reach. In this article you’ll discover how to promote your blog articles on Facebook, Twitter, LinkedIn, Instagram and […]
This post How to Drive Traffic to Your Blog Posts: A Game Plan for the Top Social Networks first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you familiar with the Facebook Business Manager? Do you want to keep your Facebook accounts more secure? Whether you oversee one or many Facebook pages, Facebook Business Manager puts everything you need in one central place. In this article you’ll discover how to use Business Manager to securely manage pages, admins, ad accounts and […]
This post How to Use Facebook Business Manager: A Complete Guide first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to get the attention of influencers? Looking for ways to connect with them on social media? Building relationships with the right influencers can extend your reach and boost visibility with your target market. In this article you’ll discover how to find and connect with influencers on social media. Identify Industry Influencers Chances […]
This post How to Connect With Influencers on Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Twitter Introduces a Richer Photo Experience on the Web: Twitter is “making your twitter.com timeline more immersive by […]
This post Twitter Improves How Photos Are Displayed: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Does your business have a social customer service plan? Want to step up your customer service on social media? To discover how to improve your social customer care, I interview Dan Gingiss. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help […]
This post Social Customer Service: How to Care for Customers With Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Want to run Instagram ads? Would you rather use Facebook Ads Manager instead of Power Editor? Now that Instagram ads are available to most advertisers through the Facebook Ads Manager, they’re easier than ever to create. In this post I’ll share how to create an Instagram ad in Facebook Ads Manager, step–by–step. Already Using Business Manager? […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Are your YouTube views falling? Do you need to rank higher in YouTube search results? Understanding how you can take advantage of YouTube’s algorithm will help your channel and videos be seen by more people. In this article you’ll discover how to make your video rank higher in YouTube search results. #1: Align Content Development With Viewer Searches To get a leg […]
This post 6 YouTube Tips to Improve Your Search Rank first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Have you heard about the changes to Google+? Want to know how the redesign affects you? To help marketers understand what to expect, we recently explored the new Google+ and asked notable experts to weigh in with their thoughts on the new design. In this article you’ll discover what‘s changed with Google+. Why Marketers Should Care About Google+ […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to reach the right people with your Facebook Ads? Want to learn more about targeted audiences? Facebook’s demographic and segmentation tools let you serve your Facebook ads to people who match your ideal customer persona. In this article you’ll discover how to build a target audience for your Facebook ads. #1: Explore Facebook Ad Targeting Options There are […]
This post How to Build a Better Target Audience for Your Facebook Ads first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to add video to your social media marketing? Are you looking for tools to simplify your video production? Today’s tools make it easy to record and edit videos for social media marketing and ad campaigns. In this article I’ll share 14 tools marketers can use to create screencasts, montages and slideshows. Why Video for Ads? Facebook gives priority to […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Is your social media audience losing interest? Do you want to tap into your followers’ emotions? Using psychology to connect with your target audience is a powerful way to engage and motivate them to take action. In this article you’ll discover five psychology principles you can use to improve your social media marketing results. #1: People Prefer Stories to Stats In Made […]
This post 5 Ways to Improve Your Social Media Results first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Introduces New Page Plugin Features for Messages and Events: With these two new Facebook Page Plugin features, […]
This post Facebook Brings Facebook Messenger to Websites: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you know what to do if your Facebook page vanishes? Want to be ready when and if that day comes? To share what happened when the Social Media Examiner Facebook page disappeared and how we handled it, keep reading. More About This Show The Social Media Marketing podcast is an on-demand talk radio show […]
This post Missing Facebook Pages: What to Do When Facebook Takes Your Page Away first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you retargeting people with Facebook ads? Want to know how to retarget Instagram users? Serving relevant Instagram ads to people who’ve visited your website helps increase sales and conversions. In this article you’ll discover how to retarget your website visitors using Instagram ads. #1: Install the Facebook Pixel on Your Website Before you can […]
This post How to Retarget With Instagram Ads first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you manage several social media accounts? Are you having trouble keeping them all active with fresh content? Content curation plays a key role in keeping your social profiles and pages active, and your audience satisfied. In this post I’ll show you how to quickly and efficiently post curated content across all of your social […]
This post How to Post Curated Content Across Multiple Social Platforms first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do want to create stronger visual content for your social channels? Looking for tools to help? A number of budget-friendly tools make it easy to create visual content that invites your social media audience to engage with it. In this article you’ll discover five tools for creating visuals that engage your social community. #1: Quiz Your […]
This post 5 Visual Content Tools to Boost Engagement first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you wondering how to sell your products on Instagram? Want some tips to get started? To make the most of interactions with customers on Instagram, your images and descriptions need to stand out and purchasing needs to be as easy as possible. In this article you’ll discover five tips for selling your products on […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Are you using the Facebook conversion pixel? Wondering how to transition from your old conversion pixel to the new pixel? Facebook’s new “one-pixel solution” makes it easier for marketers to monitor and measure conversions from Facebook users. In this article you’ll discover how to install the new Facebook pixel, track conversions and view the cost […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Is your Twitter marketing working? Do you want more engagement for your tweets? Knowing how to write your tweets and when to publish them can increase visibility, boost engagement and drive traffic to your site. In this article you’ll discover eight tips to deliver better tweets. #1: Tweet Without Links Research shows that tweets without […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Snapchat Introduces Story Explorer: “When you see a moment that inspires or excites you, simply swipe up to […]
This post Snapchat Rolls Out Story Explorer: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do people review your business online? Ever receive negative or fraudulent reviews? To discover what to do when you receive a review that’s not what you were expecting, I interview Dan Lemin. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help […]
This post Online Reviews: How to Respond to Fraudulent Reviews first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you use Facebook to find prospects? Ever wish you could export your lead lists? The new Facebook Search browser extension for Chrome makes it easy to search Facebook for prospects and download the results. In this article you’ll discover how to export prospect details from Facebook. Why the Facebook Search Extension Facebook has huge […]
This post How to Export Leads With Facebook Search first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Is your business on Instagram? Looking for ways to stand out this holiday season? There are simple tactics you can use to grab attention and increase engagement with holiday shoppers on Instagram. In this article you’ll find six tips to boost your Instagram marketing for the holidays. #1: Ask Followers to Choose Their Favorite It’s […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Are you active on LinkedIn? Wondering about the recent changes to groups? LinkedIn groups have been redesigned to make interactions more seamless and valuable for members. In this article you’ll discover how marketers can find, join and use the new LinkedIn groups. What the Changes Mean LinkedIn completely overhauled its groups interface, so the desktop and app versions […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Is social media working for you? Want better results? Regularly analyzing the performance of your social media marketing helps ensure your content and profiles are delivering. In this article you’ll discover four monthly assessments to improve your social media marketing results. #1: Review Key Performance Indicators Most marketers will tell you that if you didn’t […]
This post How to Assess and Improve Your Social Media Marketing: A Monthly Plan first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Interested in creating Facebook video ads? Looking for an easy-to-follow guide? Facebook video ads don’t require a lot of time or money. All you need is a script and some basic gear. In this article you’ll discover how to design and record your own Facebook video ads. Why Create Facebook Video Ads? According to data from […]
This post How to Create Facebook Video Ads: A Step by Step Guide first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Want to raise the bar on your social media? Are you monitoring your competitors? Knowing what works for the competition helps improve your own social media marketing. In this article you’ll discover six ways to reveal insights about your competitors’ social media marketing. #1: Analyze Your Competitor’s Content Share Rates Ahrefs is a handy tool […]
This post How to Discover Social Media Insights About Your Competitors first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Google Rolls Out a New Google+: Google introduced “a fully redesigned Google+ that puts Communities and Collections front […]
This post Google Reshapes Google+: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you post videos on YouTube? Want to know what makes a video ad successful? To discover how YouTube video ads work, I interview Derral Eves. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with […]
This post YouTube Ads: What Marketers Need to Know About YouTube Advertising first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Is your Pinterest account working for you? Want to take your Pinterest marketing to the next level? Tailoring your profile, boards and pins to appeal to your target audience will grow your followers and increase engagement. In this article you’ll discover six ways to improve your Pinterest marketing. #1: Optimize Your Page The best way to convince visitors […]
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Social Media Examiner - Your Guide to the Social Media Jungle
Do you participate in Twitter chats? Want to find the best chats for social media marketing? Participating in Twitter chats is an excellent way to network without traveling, grow your following and display your authority. In this article you’ll discover 25 Twitter chats for marketers. Why Participate in Twitter Chats Twitter chats are extremely beneficial for […]
This post 25 Twitter Chats: Just for Marketers first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you wondering how to start advertising on Instagram? Looking for a step-by-step Instagram guide? Businesses of all sizes now have the ability to create Instagram ads to reach targeted audiences. In this post you’ll discover how to set up an Instagram ad from start to finish using Facebook Business Manager and Power Editor. For […]
This post How to Advertise on Instagram: A Complete Instagram Ads Guide first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
